How to create content asset in salesforce

What is content asset Salesforce?

The $ContentAsset global value provider lets you reference images, style sheets, and JavaScript used as asset files in your Lightning components. You can use $ContentAsset in Lightning components markup and within JavaScript controller and helper code.

How do I create an asset file?

  1. Create a New Asset File. Create an asset file with the click of a button, right from the Asset Library in Files home.
  2. View and Edit Asset Files. You can view asset files in the Asset Files library in Files home, and view and edit asset files in Setup.

Where can I find content assets in Salesforce?

Salesforce admins and community managers have access to the Asset Library by default.

From the Asset File Edit page, you can:

  • Edit the unique API name.
  • Edit the file name.
  • Update the checkbox that allows unauthenticated guest users to see the asset file.
  • Update the Master Language associated with the file.

What is a content asset?

A content asset is any piece of content—for example, a blog post, a white paper, or a video—that a business deploys in service of a greater marketing goal. Content assets have the most value when they are created and used strategically, after carefully considering the content’s audience, purpose, and goals.

What is the difference between content and assets?

The main difference is because assets are related to static content, but slots to marketing purposes and they could be dynamic. Content Asset is a part of HTML which is created in Business Manager and it is related to the static content of a web store.

Is content an asset?

While content is an intangible asset, it can add tangible value to the business. This distinguishes content generation from pure brand-building exercises. Content needs maintenance. As a valuable asset, content needs to be kept in good condition – by updating it or adding to it, for example.

What are types of assets?

Common types of assets include current, non-current, physical, intangible, operating, and non-operating.

Current assets are also termed liquid assets and examples of such are:

  • Cash.
  • Cash equivalents.
  • Short-term deposits.
  • Accounts receivables.
  • Inventory.
  • Marketable securities.
  • Office supplies.

What are current content assets?

Current assets include predominantly the portion of content that will be amortised in the current year (this is similar to inventories in typical firms which is part of the current assets). Equally, it has the corresponding liabilities to that content (more explanation on this process below).

What is a social media asset?

What are social media assets? Social media assets include the accounts, pages, followers, and content that make up your social media presence. All of these assets have business value. The content you share builds your brand.

What are the 6 type of social media?

Social networking (Facebook, LinkedIn, Google+). Microblogging (Twitter, Tumblr). Photo sharing (Instagram, Snapchat, Pinterest). Video sharing (YouTube, Facebook Live, Periscope, Vimeo).

What are the four main types of marketing assets?

Marketing assets include materials such as emails, brochures, sales letters, blog posts, website content, videos and images. All of these assets can be used in marketing campaigns of various types, whether via traditional media sources or using Digital Marketing (DM) techniques such as social media or email marketing.

What is a creative asset?

Creative assets are the files you upload to provide ad content. For example, image files, rich media files, and HTML5 files are all creative assets. They are the files that generate the creatives in your ads.

What is a creative asset library?

The Asset Library, located on Studio’s Assets tab, is a repository that creative agencies can use to upload and organize Rich Media creative assets. Assets can be used in multiple creatives, so agencies can share them across various campaigns in their Studio account. They can easily pull them into new creatives.

What is a creative asset manager?

Also known as Work in Progress DAM (WiP DAM), creative asset management focuses on the creative design and production teams that generate original collateral. Automation of tasks such as cataloging assets and transformations for specific applications allow for increased productivity.

What are the existing creative assets?

Creative assets are files like images, audio, documents, and other digital media that advertise to target audiences. Creative assets can help enhance the story that your brand is telling by allowing your brand to create a more holistic campaign.

What is a marketing asset?

Marketing assets include anything used by an organization to promote its products, services, or brand. Emails, brochures, datasheets, presentations, sales letters, blog articles, website content, videos, and images are some of the most popular assets available to external customers.

How do you create a marketing asset?

No matter what marketing assets you create, remember one thing: always be helping.

So without further ado, here are six marketing assets that you need to create (or at least think about) now.

  1. White papers.
  2. Videos/webinars.
  3. Case studies.
  4. Interactive content.
  5. Free evaluation or trial.
  6. Consultation call.

Is marketing an asset?

Basic accounting rules require marketing costs to be listed as expenses on a company’s P&L. Marketing needs to be considered an investment, and your content an asset.

Is marketing an asset or expense?

Advertising is considered an expense item; part of operating expenses recorded on the income statement. In the vernacular, something of worth is often spoken of as being an “asset.” However, while advertising truly does have merit and value, from an accounting standpoint, generally, it is treated as an expense.

Is capital an asset?

Capital assets are assets that are used in a company’s business operations to generate revenue over the course of more than one year. They are recorded as an asset on the balance sheet and expensed over the useful life of the asset through a process called depreciation.

Is cash an asset or liability?

In short, yes—cash is a current asset and is the first line-item on a company’s balance sheet. Cash is the most liquid type of asset and can be used to easily purchase other assets.

Why Cash is not an asset?

Cash is the most liquid and the most current asset at all… The issue here is not whether cash is a current asset or not. It is rather simple: you paid cash to the outgoing shareholders to take hold of their shares. It isn’t like cash was transfered from acquirer to the acquiree balance sheet.